Past Projects
PR/TICULAR has had the privilege of working since its foundation in 2012 with clients from all around the globe and from a waste range of areas. The agency has been supporting companies and brands such as one of the leading Global Travel Service Providers, Hotels, Fashion Designers and many more to create particularly exceptional ideas and concepts to tell their stories…
Some of our PR/TICULAR past projects include:
Leading Travel Service Provider:
One of the world’s leading, Swiss based travel service provider, Kuoni, has been creating high quality, tailor-made holidays for unique and unforgettable experiences and has been voted the world’s leading tour operator at the World Travel Awards for 11 years in a row.
Hotels:
Since 1865, The Ritz-Carlton Hotel de la Paix has stood as a landmark in Geneva, being one of this legendary city’s most elegant and historic hotels. In 2017, it completed a multi-million extensive re-design and refurbishment curated by Il Prisma and Barbara Casati that marked a new era in the evolving story of the hotel.
Located in the city center at lakefront and featuring superb views over Lake Geneva, the 5-star luxury hotel boasts nordic-inspired fine dining Restaurant Fiskebar, open social space Living Room Bar & Kitchen offering a refined all-day dining experience, timelessly classic cocktail bar Signature Bar & Lounge, Philippe Pascoët chocolate shop in lobby, renovated boutique accommodation, intimate event venues, a fitness center and private tours of watch manufacturers.
The Ritz-Carlton Hotel de la Paix, Geneva
Located in the heart of Zurich, the Small Luxury Hotel Ambassador, Opera Zurich as well as the Restaurant Opera which are under the management of Michael Böhler, definitely are the first choice for refined guests:
Art and culture lovers, business travellers or holiday guests from all over the world – they all enjoy the many highlights Zurich has to offer: the fabulous Opera, the shores of Lake Zurich, great experience shopping at iconic Bahnhofstrasse and much more…
Small Luxury Hotel Ambassador Zurich & Opera
First opened in 1909, the Hotel Royal Savoy Lausanne has long been an iconic landmark establishment in Lausanne. Much like the early Swiss palaces, its magnificent architecture and reputable hospitality tradition attracted the aristocracy and renowned personalities.
The prime city-centre location of the 5-star luxury hotel makes the Park Hyatt Zürich Hotel a preferred venue for business and leisure travellers. Located just a few steps away is the Old Town with well-known Paradeplatz and Bahnhofstrasse, the main shopping street, as well as Lake Zurich.
The Kameha is a new lifestyle hotel characterized by its stunning architecture, its extraordinary interior design and, above all, its attentive and warmhearted service.
Founded in 2000 in Lugano, the Ticino Hotels Group is a Management company that manages an exclusive collection of six facilities on the lakes of Lugano and Maggiore in the Canton of Ticino in Switzerland.
Hotel De Rome is one of the most prestigious hotels in Berlin. Once the headquarters of the Dresdner bank, there’s a fascinating history to discover within its walls. The hotel offers outstanding hospitality, sublime cuisine and first-rate facilities.
The Martinhal Beach Resort & Hotel at the Algarve, Portugal, which is the first five-star property in the Sagres region
Martinhal Beach Resort & Hotel
The luxury Resorts & Spas of the Soneva Group on the Maledives and in Thailand, known for their breathtaking “remote but accessible” locations
The Hotel Kivotos on Mykonos, which offers pure indulgence, and is now considered amongst the foremost Boutique Hotels in Mykonos, Greece
The restored Byzantine-era rural mansion of the 5 star Kinsterna Hotel and Spa that blends into the surrounding vineyards and timeless olive and citrus groves of Monemvasia
The 5-star luxury Hotel Bayerischer Hof, which is located in the heart of Munich and known for its traditional and owner-managed roots that continue to this day
Fashion:
Mode Suisse is an industry platform promoting collaboration between fashion designers and schools, the textile industry, retail market, media and other fashion-related industry players. Mode Suisse presents, interconnects and discusses Swiss fashion at shows, in showrooms and panel discussions. The semi-annual events staged in Geneva and Zurich are targeted primarily at an expert audience, but also at amateur fashion lovers. In addition, Mode Suisse is an adviser to Swiss designers and a door-opener for appearances at international fashion weeks and events.
A few years ago, the founders of emyun realised that all the activewear they came across was made of uninspiring synthetic materials. they wanted to create something entirely different that had sophisticated, elegant lines, was made from 100% merino wool and that could be worn both in and out of the gym.
The result is a refined collection of athluxury garments, proudly designed in Switzerland from Lausanne and produced sustainably mainly in Italy. To celebrate this match, they named every piece of clothing after a Swiss city using its Italian name.
NOBIS, LATIN FOR “US”, WAS FOUNDED IN CANADA BY ROBIN YATES IN 2007 (KNOWN AS VICE-PRESIDENT OF CANADA GOOSE BRAND). THE CANADIAN PREMIUM OUTERWEAR AND ACCESSORIES BRAND IS INTERNALLY A SOLID SIZE AND CONFIRMS THE PHILOSOPHY THAT MODETRENDS COME AND GO OUT, WHILE STYLE, FUNCTIONALITY AND QUALITY ARE TIMELESS.
KA/NOA was founded in 2017 as a response to the ephemeral nature of fashion and the superficial tendencies of today’s fast-paced world. 100% made in Italy, it symbolises the unique, precious thread of life that links generation to generation.
Lazul, the London-based luxury swim and resort wear brand, which launched exclusively with Harrods in 2012
Anne Gorke, the German-based fashion label that works exclusively with organic textiles, which not only ensure fair conditions, but also meet the highest standards of quality and craftsmanship.
Dea Rosa, the luxury accessories brand based in Athens, Greece, accented by modern style, refined form and an edgy sensibility
Studio Winkler is a Zurich based fashion label with abstract designs for women.
A new concept boutique for unconventional and individual fashion TSERKOV was opened in February 2016 on Storchengasse, – one of the most popular luxury fashion shopping streets in Zurich’s old town.
Tserkov
Risqué is located among other high-end brands on Zurich’s most renowned shopping street, Bahnhofstrasse, and represents top lingerie brands such as Fleur of England, Lascivious and the English brand Bordelle.
Kiton is a bespoke tailoring brand founded in Arzano in the province of Naples in 1968 by Ciro Paone and renowned worldwide for the high quality and excellence of its clothing made according to the values and standards of the hallowed tradition of Neapolitan bespoke tailoring.
It started between a taxi and a rainstorm. SWIMS debuted in 2006 with the Galosh, an updated necessity to help modern men safeguard their shoes from the elements. Its instant success soon spawned a range of innovative, water-friendly footwear and clothing that lets people take on the world, whatever the weather.
Heidi.com S. A. is a Swiss company that specializes in the production of ready-to-wear apparel for men/women. Founded in Canton Neuchâtel, Switzerland in 2004 by Andreas Doering and Willy Fantin. heidi.com has revamped the Heidi legend, the Swiss novel from 1880, giving it a renewed, contemporary image. From creation to development, via the manufacture of garments, heidi.com controls all stages of production to delivery point.
Since 1988, the designer Javier Reyes creates modern classics with a timeless character by combining the craftsmanship of his Mexican roots with Swiss precision and urban culture.
Laend Phuengkit launched the up-and-coming fashion label, Studio Laend Phuengkit, in 2010. The Zurich-born designer is now living in Berlin, with his aesthetics and designs being characterized by the innovatively creative way in which European and Asian patterns and styles fuse together, evoking the contrasting lifestyles and philosophies of life.
Laend Phuengkit
Wommelsdorff Berlin stands for handmade knit-accessories. Caps, hats, scarfs and shawls are processed in such an exceptionally way, so that they emphasize the individual style of the wearer.
Watches & Jewellery:
Daimondi was founded in September 2018 by Karim Hourie. This young entrepreneur is passionate about diamonds. This italo-lebanese designer presents his new aerial vision of high jewellery, to sublimate the only thing that really matters to him: the gem, protected by a finely worked nest, but free to move and be admired from all its angles. Each DAIMONDI piece is manufactured exclusively from natural diamonds of excellent quality and GIA (Gemological Institute of America) certified, worked and decorated in the best Swiss workshops. Daimondi welcomes its customers, by appointment only, to offer them a personalized service and a unique experience. Come and discover the first versions of the Daimondi universe at its very first salon, in Geneva.
BOMBERG is a young swiss watch brand (launched in 2012), highly innovative company with deep roots in the Swiss precision watch business that is making waves for its audacious and disruptive designs.
Girard-Perregaux is a high-end Swiss watch manufacture with its origins dating back to 1791. It is situated in La Chaux-de-Fonds, Switzerland, and is one of the countries best known watchmakers.
The luxury watch brand JEANRICHARD has inherited the legacy of Daniel Jeanrichard (1665-1741), a legendary figure in Swiss watchmaking, now universally considered to be the “founder of the watchmaking industry in the canton of Neuchâtel” in the late 17th century. Jeanrichard watches have been conceived for all those who enjoy challenges, revel in the unknown, and would like to live their lives to the fullest, savoring the best of each moment.
Founded in 1875, the brand represents four generations of the Hakim Family who brought their legacy on a glittering journey into the 21st century. The name George Hakim became synonymous with high-end design and exquisite craftsmanship, with its qualitative and unique gems, sourced from all over the world, and elegantly finished in the hands of expert artisans.
Beauty:
FOREO IS NOT YOUR TRADITIONAL BEAUTY COMPANY, IT BELONGS TO A CATEGORY ALL ITS OWN. THE LUNA SKINCARE DEVICES HAVE TAKEN THE INDUSTRY BY STORM, BECOMING A PREMIUM FACIAL CARE BENCHMARK. THEIR PRODUCT ISSA SIGNALED PERHAPS THE BIGGEST REVOLUTION IN DENTAL CARE FOR MORE THAN HALF A CENTURY. THE RECENT LAUNCH OF UFO SMART MASK DEVICE TRANSFORMED THE WORLD OF FACE MASKS, TURNING DAILY ROUTINES INTO PAMPERING RITUALS.
FOR TWO DECADES PHILIPP PLEIN HAS MADE A NAME FOR HIMSELF AT THE EDGE OF THE FASHION WORLD. THE FAMOUS AND HIGHLY SUCCESSFUL SELF-MADE ENTREPRENEUR HAS RECENTLY LANDED IN PERFUMERY WITH HIS TAKE ON WHAT SCENTS MUST BE. IT WAS WRITTEN IN HIS DREAMS THAT PHILIPP PLEIN WOULD ONE DAY INFUSE HIS UNBRIDLED LUXURY AND EDGY STYLE INTO THE WORLD OF FRAGRANCES. FOR HIS FIRST EVER FRAGRANCES, PHILIPP PLEIN HAS CHOSEN THE $KULL, THE MOST ICONIC AND STRONGEST SYMBOL OF THE BRAND TO HIT THE PERFUMERY WORLD. THE FRAGRANCE ITSELF IS A CO-CREATION BREATHED INTO LIFE BY PHILIPP PLEIN HIMSELF AND THE INTERNATIONALLY ACCLAIMED MASTER PERFUMER ALBERTO MORILLAS.
EOS (Evolution of Smooth) has expanded from lip balm to offer other innovative beauty products that bring delight to daily routines, such as shave cream and hand and body lotions. Today, their products are available in 18 countries across the globe.
ORN Perfumes is the next level of perfumery where world-class fine fragrances are incorporated into daily ornamental objects.
Laboratories La Prairie SA has its roots in the well-known Clinique La Prairie in Montreux, Switzerland, which pioneered cellular research in the anti-aging therapy. Building on this successful foundation, Laboratories La Prairie SA was founded in 1978.
Heeley is one of the few owner-founder, and independent luxury perfume houses in Europe Today, Heeley Perfumes consists of a varied collection of unique scents, each made according to the art of traditional French perfumery. Every detail, from the creation of the scent to the recyclable packaging is designed ‘in house.
Art:
HENRI MAILLARDET IS AN EXCLUSIVE CONCEPT SPACE IN ZURICH, MELTING TOGETHER THE UNIVERSE OF ART SOCIETY, HIGH JEWELLERY AND THE SCIENCE OF TIME. A UNIQUE COMBINATION BETWEEN THE CLASSICAL VALUE OF GEMS, TECHNOLOGY AND THE FLAMBOYANT SELF-EXPRESSION OF AN ARTISTIC EGO. NOT MERE OBJECTS, BUT UNDYING PIECES OF ART THAT TRANSCEND TIME THROUGH INHERITED VALUE AND UNICITY OF EXPRESSION.
Zurich’s concentration of contemporary art venues is exceptional in Europe. The audience of the establish art fair Kunst Zürich discovers numerous positions narrated through a variety of media: from photography to multimedia and installation, as well as more classic modes of expression such as painting and sculpture. Figurative and abstract, conceptual and spontaneous, small to large formats, young as well as established, low and high priced.
Design:
The Swiss furniture brand Micasa, which is a part of the biggest retail company in Switzerland, dedicated to everything that makes your home more comfortable such as furniture, lighting, accessories and textiles
Events:
The “Academy Award” of female entrepreneurs and business leaders, the Swiss “Prix Veuve Clicquot Business Woman Award” celebrates entrepreneurial women who have made a substantial contribution to business life in Switzerland
Veuve Clicquot Business Woman Award
The Hin&Weg opening of the high-quality restaurant and bar at the Europaallee in Zurich, which marked the launch of its success
Le Cabinet des Curiosités is Thomas Erber’s yearly exhibition, which started in 2010 at colette in Paris, followed by events in London, Berlin and New York, contains finest pieces from well-known and prestigious contributors from around the world in the fields of fashion, design, high jewellery, art, photography and many more.
Le Cabinet des Curiosités
Digital Festival creates an inspirational, easy-going atmosphere with an absence of the usual „bling bling” of other tech conferences. „Zeitgeist meets content“- as they call it.
The Zurich Food Festival celebrated its première in 2012. Every summer since, gourmets have revelled in this five-day event during which fine wining and dining takes centre stage. Several thousand guests enjoy the culinary delights of chefs from five participating hotels and Zurich’s restaurants as well as Swiss celebrity amateur cooks.
Il Tavolo Food Festival Zurich
Corporate:
Credit Suisse Group is a Swiss multinational investment bank and financial services company founded and based in Switzerland. Headquartered in Zürich, it maintains offices in all major financial centers around the world.
Other:
ELVIE’S MISSION IS TO IMPROVE WOMEN’S LIVES THROUGH SMARTER TECHNOLOGY. THE BRAND PIONEERED SMART PRODUCTS SUCH AS BREAST PUMPS AND KEGEL TRAINERS AS IT FOCUSES ON REAL NEEDS FOR WOMEN. FOUNDED IN 2013 BY TANIA BOLER, INTERNATIONALLY RECOGNIZED WOMEN’S HEALTH EXPERT AND LEADER IN VARIOUS NGOS, ELVIE CHALLENGES TABOOS AROUND WOMEN HEALTH AND IS WORKING TOWARDS TRANSFORMING THE WAY WOMEN THINK AND FEEL ABOUT THEMSELVES.
Pharmalp – Innovative care from Switzerland – is an independent Swiss company founded in 2012 in Valais. Focusing on health, innovation and efficiency, Pharmalp manufactures products of natural origin based on organic alpine plant extracts and probiotics developed to improve the well-being of its users.
The Research & Development Department’s scientific teams work in partnership with Swiss Universities and Professional Schools in order to create effective and natural solutions based on specific strains of bacteria & Swiss alpine plants.
Pharmalp is committed to a social and environmental responsibility approach by cooperating with the association of organic mountain farmers and the social enterprise, Polyval.
Boule d’Or SA was founded in 2016 and is based in Nyon. The company manufactures a Brazilian gastronomic specialty called Pão de Queijo.
L’OFFICIEL is one of the leading French fashion magazines, focused on high-end fashion and luxury lifestyle. Launched over 90 years ago, L’OFFICIEL is now published in 30 different countries and stands as the ultimate fashion publication.
Eve Sleep was founded in London. Meanwhile the company is established throughout europe and brings the tired sleep industry to new life. In addition to high-quality products, this also includes excellent customer service and an unbeatable price-performance ratio.
Davidoff traces its roots back to 1875 and remains family owned to this day with two distinctly different businesses: one that is focuesd on Fmcg distribution in the swiss market and one dedicated to the core business of producing, marketing and retailing premium branded cigars, tobacco products and accessories.
Alver is a swiss company that creates naturally healthy and tasty protein-rich foods with golden chlorella. This nutrient-dense micro-algae is truly sustainable and will help reduce our carbon footprint, packed with protein, fibers, vitamins, minerals, amino acids, and omegas, all off which are vital for our metabolism, chlorella strengthens your mind as well as your body and acts as a natural detox.